Chairman Chung has led the transformation of the Group’s global perception by introducing revered design chiefs from within the industry, including Peter Schreyer and Luc Donckerwolke. Under Chairman Chung’s leadership, the Group has developed a design-led focus with products that appeal to the European consumer. Formal recognition of this successful strategy is evident in numerous design awards presented to Hyundai and Kia over recent years.
Chairman Chung held the position of President of Kia from 2005 to 2009 before becoming Vice Chairman and then Chairman of the Hyundai Motor Group, with responsibility for diverse affiliate companies in the automotive, steel and construction industries, including Hyundai Motor Company and Kia Corporation. His leadership has been recognized with numerous industry accolades, including ‘Top 200 next generation leaders’ by World Economic Forum and ‘Most Influential Korean Leaders: Global Business’ by Fortune Korea.